First of all, Sceneric congratulates the Magnolia team for running such a great event – Definitely worthwhile, and we look forward to next year’s.

It was good to see so many different groups represented, the whole range through users, customers, integrators (even competitors ?!?!).

Whilst it’s nice to see all these people, from a business perspective it represents a whole lot more. In the cliched ‘fractured’ CMS market place, it is essential for Sceneric to be able to demonstrate to potential customers the depth, reach and commitment of the Magnolia community.
Being able to directly speak to different members of the community and understand what they have been doing, allows us to speak to customers with more confidence
about not only what could be achieved, but more importantly , what has been achieved.

Obviously, customers don’t want to feel like they are the guinea pigs for a weakly supported fledgling 1.0 product, therefore having the knowledge of and confidently be able to refer to similar projects, provides an invaluable tool for the promotion of Magnolia.

Up until now, we knew generally of different groups utilising Magnolia in a variety of different ways, but this conference has provided a focal point for the pooling and and sharing of the details of those different projects.

I’m confident that we’ll all look back at this conference as another significant step towards Magnolia further establishing itself as a main player in the CMS space.

As well as being System Integrators, Sceneric also have a Software Development arm, currently developing products for the Financial Services industry.

Therefore, at the Magnolia Conference, it was interesting to see the proposition the guys from NRG Edge are putting together. They are currently building an online banking solution, the Marketing Portal aspect of which is driven by Magnolia.

We like this on a number of levels.

Firstly, it’s another great example of how Magnolia is being used outside of it’s ‘comfort zone’ web CMS area, it’s really encouraging to see an intermediary organisation making a commitment like this to the Magnolia solution. It all acts as further validation as to the quality of the Magnolia product for when we find ourselves speaking to potential clients.

Further, for us maybe in the future, it gives us some ideas about how we can leverage our knowledge of the Magnolia solution within our own offerings, providing the means for clients to publish and maintain products, brands and web content through a single holistic experience for both authors and users.

Plenty of food for thought.

So, I’ve seen it on the Magnolia website, but this was the first time I’d seen in detail the On Air solution.

I’m not the editor of a large scale Broadcast website, so may not be the best person to comment, however, from Peter’s demonstration, it was possible to see the ease with which the Rich Media publication process could be managed.

I can only assume this is exactly the kind of ease of use that will endear it to time pressed journalists – It was  very simple to operate, it was very ‘Magnolia’.

As well as being impressed by the product, was was also great to see was the fact that Magnolia was being integrated with another impressive solution.
It’s this kind of approach that demonstrates that Magnolia exists as more than ‘just’ a Web CMS – It demonstrates the capability of magnolia to be transformed from a generic product to one that supports very specific industry verticals.

As Systems Integrators ourselves, it acts as a great standard bearer for the potential of Magnolia to be integrated with other products and systems.

Congratulations to the Magnolia and futureLAB teams.