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Sceneric assists Football League Interactive with RFP

Image Sceneric assists Football League Interactive with RFP

Sceneric’s strategic consulting division works in partnership with Football League Interactive to deliver new platform Request for Proposal

Sceneric provided FLi strategic support both at a technical and commercial level to deliver a comprehensive RFP.

Ben Watt, Head of Digital - FLi

Football League Interactive (FLi) required a digital platform to meet the existing and future needs of its member clubs in what is fast changing technological landscape.

Following best practice procurement guidelines to ensure a fair and balanced process for prospective delivery partners and the incumbent, FLi approached Sceneric to assist with the creation of the Request for Proposal (RFP). This was issued to software vendors, system integrators and hosting providers.

Sceneric was chosen due to it’s market leading experience in cutting edge web platforms, it’s knowledge of ecommerce and social media in the sports industry, and it’s strategic consulting division which delivers technical and commercial expertise to advise clients on their multi-channel strategy.

The platform requirements were diverse and extensive including:

  • A superb customer experience delivered through a modern content management system (CMS)
  • Extremely high traffic with extremes of traffic based around events
  • Video streaming and video delivery
  • Mobile platform delivery
  • Search Engine Optimisation
  • The ability to run a multi-tenanted system with multiple clients on a single platform in a secure and performing manner

Sceneric worked with FLi stakeholders to refine the high level requirements and to assign priority for deliverables. Sceneric’s “model RFP” was extended with relevant technical questions, and Sceneric worked with existing providers to understand the usage model and statistics on the current platform to provide relevant data.

The goal was to create an RFP that provided enough detail for vendors to supply credible estimates, and to provide the ability to offer the RFP on an “open” basis and to simplify the task of sorting the responses.

With the RFP issued, Sceneric provided expertise to score the responses over a 3-step process, including attending meetings with FLi staff to understand fully the solutions on offer.

Sceneric continues to work with FLi on an ongoing basis providing delivering expertise and quality assurance as the implementation work commences.

Sceneric’s knowledge of cutting edge web technologies, and software delivery combined with our strategic consultancy to build an RFP aimed at picking the right solution. We’re proud to have worked with the world’s oldest league to improve their multi-channel offering


Jim Herbert, Founding Director, Sceneric

About Sceneric 
Sceneric is an ecommerce solutions provider that works closely with its customers to help them achieve leadership positions in their markets. We bring a combination of in depth industry knowledge, technical excellence and delivery expertise to support the operational objectives of our customers.

Founded in 2006, Sceneric works with industry leaders such as La Senza,, Legal & General, B&Q, LOVEFiLM, Molton Brown, Stanley Gibbons, Simplyhealth, Friends Provident, HL-Hybris, and mgmadvantage, amongst many others

About Football League Interactive
FLi manages and develops the internet and mobile rights of the Football League and 86 participating clubs (including 9 from the premier league, 68 from The Football League, and 9 from the non-league game).

The FLi network is also the largest football network globally with more than 6 million unique users viewing its websites. Additionally more than 70,000 fans subscribe to ‘Club Player’ FLi’s cutting edge online audio visual service.

FLi Case Study (PDF, 261 KB)

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